With 2016 drawing to a close, the London Road Safety Council (LRSC) is gearing up for its centenary year, including a special one-day conference in January to celebrate 100 years of road safety in the Capital.
‘Safer Cities, Safer Futures’ is being held at the Guildhall in the City of London on 24 January 2017. Sponsored by RedSpeed International, the conference programme covers key road safety issues relating to London and other cities around the UK, including cycling, shared space schemes, motorcycling, 20mph limits and driverless cars.
The conference is supported by a plethora of road safety stakeholders including Road Safety GB, RoSPA, THINK!, PACTS, IAM RoadSmart, Road Safety Scotland, Road Safety Wales, Roadsafe and GEM Motoring Assist.
The LRSC (at the time known as the London Accident Prevention Council) initiated the voluntary accident prevention movement in Great Britain in 1916. Since then, it has worked to reduce the number of casualties in the Capital by producing and promoting resources and publicity materials, and providing a forum to discuss road safety issues.
The Council is unique in that its membership comprises both elected members and professional road safety officers from the London boroughs.
Transport for London (TfL) and other stakeholders, including the Metropolitan Police and City of London Police forces, are also represented.
Over the last 100 years the LRSC has been responsible for a number of campaigns including the iconic post World War 2 ‘Keep Death off the Roads’ poster (left), which featured a widow in mourning. This campaign caused a considerable amount of controversy at the time with some road safety groups believing it to be too shocking for public display.
LRSC was also responsible for the ‘Caring Parent’ campaign, which launched in 1987.
‘Safer Cities, Safer Futures’
The LRSC is marking its centenary by hosting a one-day conference to explore the challenges and opportunities that lay ahead for road safety professionals working in cities across the UK.
The agenda features 14 presentations from 17 professionals, including an opening keynote presentation by Leon Daniels, managing director of surface transport, Transport for London.
The agenda also includes presentations from a number of borough councillors and road safety officers, focussing on local issues and schemes – in particular lessons learnt from their development and delivery.